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Privacy Policy

Last updated: November 13, 2024

1. Introduction

Nexa Foundry Limited ("we," "our," or "us") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our services.

By using our service, you agree to the collection and use of information in accordance with this policy.

2. Information We Collect

2.1 Personal Information

We collect information that you provide directly to us:

  • Name and email address
  • Billing information and payment details
  • Business information (company name, industry, niche)
  • Communication preferences
  • Support inquiries and correspondence

2.2 Automatically Collected Information

  • IP address and browser type
  • Device information and operating system
  • Usage data and analytics
  • Cookies and similar tracking technologies
  • Log data (timestamps, referring URLs)

2.3 Business Data

  • Website content and structure
  • Marketing campaigns and ad performance
  • Customer interactions and support tickets
  • Revenue and profit-sharing calculations
  • AI-generated content and assets

3. How We Use Your Information

We use the collected information for various purposes:

  • Provide, maintain, and improve our services
  • Process transactions and send related information
  • Send administrative information and updates
  • Respond to comments, questions, and support requests
  • Analyze usage and optimize user experience
  • Train and improve our AI models
  • Detect, prevent, and address technical issues
  • Comply with legal obligations
  • Enforce our terms and conditions

4. AI and Machine Learning

Our AI services process your data to:

  • Analyze market trends and identify opportunities
  • Generate website content and marketing materials
  • Automate customer support responses
  • Optimize advertising campaigns
  • Provide business insights and recommendations

Your business-specific data is not used to train general AI models. Your competitive information remains confidential.

5. Data Sharing and Disclosure

5.1 Third-Party Service Providers

We share data with trusted third parties who assist us in operating our service:

  • Payment processors: Stripe, Revolut, Wise (payment information)
  • Cloud hosting: AWS, Google Cloud (application data)
  • Analytics: Google Analytics (usage statistics)
  • Advertising platforms: Google Ads, Meta, TikTok (campaign data)
  • Email services: SendGrid, Mailgun (communications)

5.2 Legal Requirements

We may disclose your information if required by law or in response to valid requests by public authorities.

5.3 Business Transfers

If we are involved in a merger, acquisition, or asset sale, your personal information may be transferred. We will provide notice before your information is transferred.

6. Data Security

We implement industry-standard security measures to protect your information:

  • SSL/TLS encryption for data in transit
  • AES-256 encryption for data at rest
  • Regular security audits and penetration testing
  • Access controls and authentication
  • Secure backup and disaster recovery
  • Employee training on data protection

7. Data Retention

We retain your personal information for as long as necessary to:

  • Provide our services to you
  • Comply with legal obligations (7 years for financial records)
  • Resolve disputes and enforce agreements
  • Improve and develop our services

8. Your Rights (GDPR & Data Protection)

Under GDPR and UK data protection laws, you have the right to:

  • Access: Request a copy of your personal data
  • Rectification: Correct inaccurate or incomplete data
  • Erasure: Request deletion of your data ("right to be forgotten")
  • Restriction: Limit how we use your data
  • Portability: Receive your data in a machine-readable format
  • Object: Object to processing based on legitimate interests
  • Withdraw consent: Withdraw consent at any time

To exercise these rights, contact us at privacy@nexafoundry.ai

9. Cookies and Tracking

We use cookies and similar tracking technologies to:

  • Remember your preferences and settings
  • Analyze site traffic and usage patterns
  • Personalize content and advertisements
  • Measure campaign effectiveness

You can control cookies through your browser settings. Note that disabling cookies may affect service functionality.

10. International Data Transfers

Your information may be transferred to and processed in countries other than your country of residence. We ensure appropriate safeguards are in place, including:

  • EU Standard Contractual Clauses
  • Privacy Shield certification (where applicable)
  • Adequate protection equivalent to GDPR standards

11. Children's Privacy

Our service is not intended for individuals under 18 years of age. We do not knowingly collect personal information from children. If you are a parent or guardian and believe your child has provided us with personal information, please contact us.

12. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page and updating the "Last updated" date. Significant changes will be communicated via email.

Contact Information

Data Protection Officer

Nexa Foundry Limited

Dept 6341, 126 East Ferry Road
Canary Wharf, London, E14 9FP
United Kingdom

Email: privacy@nexafoundry.ai

Data Subject Requests: dpo@nexafoundry.ai